Keyword search: The 9 things you should know

December 14, 2022
Keyword search

Do you want to create a new website? Redesign an old homepage? To be successful on Google, Bing and on other search engines, one thing is indispensable: the right keywords. We will show you which keyword types there are, how to find the right keywords, and how to search them.

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Christmas Social Media Posts for Business: Ideas and Examples

December 13, 2022

Christmas Social Media Posts

Are you looking for ideas for your business’s Christmas social media posts? Christmas is a great time to connect with your customers and show them some holiday cheer. But coming up with ideas for festive content can be tricky. To help you out, we’ve put together a list of Christmas social media post ideas that you can use for your business. We’ve also included some examples of businesses that are doing it right.

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Online face recognition: Face recognition with the help of AI

December 12, 2022

Online face recognition

Identifying a face in images and videos is a standard task for artificial intelligence systems. Algorithms for online face recognition are trained based on millions of images obtained from the Internet and achieve increasingly reliable results. This not only applies to the assignment of image data to a specific person, but also to facial mood recognition and other relevant information for a wide range of applications.

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Calculate Your Corporate Carbon Footprint – Reduce GHG Emissions and Go Net Zero

December 9, 2022

Corporate Carbon Footprint

Carbon emissions from businesses are a major contributor to climate change. Fortunately, more and more companies are recognizing the need to take action on climate change and are setting ambitious goals to reduce their corporate carbon footprint. If your company is looking to calculate its carbon footprint and develop a plan to go net zero regarding greenhouse gas (GHG) emissions, here’s what you need to know:

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Recruiting Participants for a Research Study – Made Easy

December 8, 2022

Recruiting Participants for Research Study

Recruiting participants for a research study can be an overwhelming prospect with many questions to answer before you can even get started. How do you know what demographics to target? How do you find the right participants? How do you ensure they’re motivated to participate in your study?

Although answering these questions seems daunting, it’s actually a lot easier than you think when you’re armed with the right information. This post will cover the best ways to identify the type of people you’re looking for, the best ways to find them, and how to keep them motivated throughout the process, which will make recruiting participants for your research study easier than you thought.

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Boost Your Business with These 20 Christmas Online Marketing Ideas

December 5, 2022

Christmas online marketing ideas

The pre-Christmas period is an ideal time for small and medium-sized businesses in particular to boost online businesses. This is equally true for B2C and for B2B. We have compiled a list of 20 ideas that can be realized quickly and at very low cost.

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Interoperability and the Future of Machine Learning

November 30, 2022

Interoperability Machine Learning

Artificial Intelligence and its subset Machine Learning are at the heart of innovation for digitally transformed businesses. However, ML, in particular, needs to be highly interoperable for smart technologies to be truly disruptive and innovative at scale.

If there was no interoperability, AI development would be limited and only accessible to big tech. This is because only tech giants have access to the necessary resources and, more importantly, the most data that makes continuous and meaningful learning possible.

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Text-to-speech: Listening instead of reading

November 28, 2022
Text-to-Speech

Text-to-speech (TTS) – this term is virtually self-explanatory: With a text-to-speech service you can convert written text into spoken words. The programs used are being continually further developed. Although there are still no applications today in which the machine origin of the spoken word is not discernible, the technological progress is unstoppable. And with every improvement of the technology, these systems will be able to create more and more natural sounding voices.

What are the advantages of text-to-speech systems? Most importantly, vision-impaired people can benefit from those systems. In addition, they can also be used by companies as a means of expanding their outreach.

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The Top 6 Types of Machine Learning Algorithms You Should Know

November 24, 2022

Machine learning algorithms

Machine learning algorithms can be applied to a number of tasks, including decision-making and data mining. It’s critical to select the appropriate machine learning software and hardware for the work at hand because there are a variety of options available. To evaluate how well a machine learning algorithm is performing, a variety of model assessments can be used. The proper machine learning algorithm should be selected for the task at hand after being aware of the limits of each one.

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Internet research for companies – more options than you think

November 21, 2022

Internet research

You can do more research on the Internet than you assume. This is why we have compiled an overview for you. It shows the options of the World Wide Web, for instance to analyze competitors, find new customers, offer better products, select the right applicant or acquire information to assess your own company or products (so-called sentiment analysis).

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